Kcee, Chindinma, Don Jazzy for MTN Chat Room

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As a fall-out of its successful digital marketing of Nigerian artistes’ songs, MTN has hit another landmark, with overwhelming social media engagement, within the space of two weeks, with record tweets and interaction following its ongoing musical concert and tour, tagged MTN ‘Loud in Naija’.

According to the MTN’s Events and Sponsorship Manager, Mr. Okundola Bamgboye, who spoke with reporters yesterday said popular artistes such as Wizkid, Banky W and Davido, amongst others, have been twit guests, on the ICT and Telecommunications Company’s Twitter handle chatting and engaging the network service provider’s Twitter followers.

Bamgboye said public has been delighted knowing more about these artistes as they get answers to questions, especially those relating to the concert, their personal lives and issues surrounding the entertainment industry – most notably, Banky W., whose involvement with MTN has begun a widespread rumour, linking him to joining the league of MTN ambassadors and musical super-stars, soon.

“Meanwhile, Kingsley Okonkwo, aka KCEE, who just recorded over a million download on MTN Callertunez, in less than two weeks, after the launch of his debut album, ‘Take Over’, will take over discussions, this week Wednesday, on the MTN Twitter handle, to further establish the digital revolution and charge led by Nigeria’s largest ICT company and elaborate more on the next concert, coming up in Abuja, this weekend. He will be preceded by the MTN Project Fame season 3 winner, Chidinma while Don Jazzy take turn on Thursday” he said.

Bamgboye noted that over the years, MTN has been in the fore-front of delivering innovative services and organizing events that match the consumers’ desires.

He went on that:” This is the reason why it is taking the ‘Loud in Naija’ musical concert to different cities, across the country, to give its subscribers a memorable experience, as the yuletide approaches.

“It is imperative to ensure that the consumers’ passions and love for entertainment be put into consideration, this is why MTN has come up with a most unique musical concert, featuring Nigeria’s array of musical superstars”.

He also established the fact that the company has never relented in its efforts to cause a massive revolution in entertainment and digital engagement.

Source: The Nation.

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